Last updated: 14 September 2026
1. Acceptance of Terms
These Terms of Use (“Terms”) govern your access to and use of Adprove and the services provided through Adprove.
By creating an account, accessing, purchasing or using Adprove, you agree to these Terms.
If you use Adprove on behalf of a company, agency or other organization, you represent that you have authority to accept these Terms on its behalf. In that case, “you” and “your” refer to both you and the organization you represent.
1. About Adprove
Adprove is a software-as-a-service platform provided and operated by SparkIT AB, a company incorporated in Sweden (“SparkIT”, “Adprove”, “we”, “us” or “our”).
SparkIT AB
Company registration number: 559472-6407
VAT number: SE559472640701
C/o Apartment86
Rutger Fuchsgatan 11
116 67 Stockholm
Sweden
Email: support@sparkit.se
Adprove provides tools for uploading, storing, organizing, previewing, sharing, reviewing, commenting on, approving and downloading digital creative files and related material. These features and any associated websites, applications, storage and functionality are collectively referred to as the “Services”.
2. Eligibility and Business Use
Adprove is primarily intended for professional and business use. You must have the legal capacity to enter into a binding agreement to use the Services.
If you create or use an account on behalf of an organization, you represent and warrant that you have authority to act on behalf of that organization. You may not create accounts using false information or impersonate another person or organization.
3. Accounts
An Adprove account is free to create. A free Adprove account may be used to access content shared with you, review files, provide feedback and collaborate in Workspaces to which you have been granted access.
Certain functionality, including uploading and storing files in your own Workspace beyond the applicable free trial, requires a paid subscription.
You are responsible for ensuring that the information associated with your account is accurate and up to date. You may not share your personal login credentials with unauthorized persons.
4. Account Security
You are responsible for maintaining the confidentiality and security of your login credentials and for activities carried out through your account by persons whom you have authorized to use it.
You must notify SparkIT without undue delay if you become aware of or reasonably suspect unauthorized access to your account.
SparkIT uses reasonable technical and organizational measures designed to protect accounts, systems and stored data against unauthorized access, loss, alteration or disclosure. However, no internet-based service, computer system or online storage service can guarantee absolute security.
SparkIT is not responsible for unauthorized access resulting from your failure to protect your credentials, your voluntary sharing of credentials, insecure devices or systems under your control, or actions taken by persons to whom you have granted access. Nothing in these Terms limits any responsibility that SparkIT has under applicable law for security measures within systems controlled by SparkIT.
5. Workspaces
Adprove uses Workspaces to organize clients, campaigns, folders, files, users and related information.
Your account may have access to your own Workspace and to Workspaces owned or managed by other Adprove users or organizations. Being invited to another Workspace does not require you to purchase a subscription for your own Workspace.
The person or organization responsible for a paid Workspace is responsible for the applicable subscription fees. Workspace owners and authorized administrators may invite users and determine their permissions and access levels.
You are responsible for ensuring that persons you invite to a Workspace are authorized to access the information and files made available to them.
6. Free Trial
Your own Workspace is automatically activated when you upload your first files. This starts a 14-day free trial.
No credit card is required to start the free trial unless otherwise clearly stated at the time of activation.
During the trial, you may use the functionality made available by Adprove for trial Workspaces. At the end of the 14-day trial, a paid subscription is required to continue using paid Workspace functionality, including continued storage of uploaded files beyond the retention period described in Section 12.
Your Adprove account may remain available after the trial expires, including for reviewing, commenting on and collaborating in other Workspaces.
7. Subscriptions and Plans
Adprove offers paid subscription plans with different storage allowances and/or other characteristics described on the Adprove website.
Unless otherwise expressly stated, Adprove subscription plans include unlimited team members, clients and campaigns. Storage limits depend on the subscription plan selected.
Current plan descriptions, storage allowances and prices are available on the Adprove website. SparkIT may introduce, modify or discontinue subscription plans from time to time in accordance with these Terms.
8. Fees, Billing and Payment
Paid subscriptions may be offered on a monthly or annual basis. Prices displayed on the Adprove website are exclusive of VAT and other applicable taxes unless expressly stated otherwise.
You are responsible for any VAT, sales tax or other taxes applicable to your purchase, except taxes imposed on SparkIT’s income.
Payments may be processed by third-party payment processors such as Stripe. Payment information submitted through such services is also subject to the payment processor’s applicable terms and privacy practices.
By purchasing a subscription, you authorize SparkIT and its payment processor to charge the applicable subscription fees and taxes using your selected payment method. You are responsible for maintaining valid and current payment information.
9. Automatic Renewal
Paid subscriptions automatically renew for successive billing periods unless cancelled before the next renewal date. Monthly subscriptions normally renew monthly and annual subscriptions normally renew annually.
By purchasing a recurring subscription, you authorize SparkIT or its payment processor to charge the applicable subscription fee at each renewal.
You may cancel your subscription through the functionality provided in Adprove. Cancellation prevents future renewal but does not normally terminate access already paid for during the current billing period.
10. Upgrades and Downgrades
You may change your subscription plan subject to the options available through Adprove.
When upgrading to a higher-priced plan during an existing billing period, Adprove may apply a prorated adjustment or credit for the unused portion of your existing subscription and charge the applicable difference. Unless otherwise stated at the time of the change, upgrades may take effect immediately.
Downgrades normally take effect at the end of the current paid billing period. The pricing, credits and charges displayed during the plan-change process will govern the applicable transaction.
11. Cancellation and Non-Payment
You may cancel a paid subscription at any time. Unless otherwise stated, your paid subscription will remain active until the end of the billing period already paid for.
If payment fails, is declined or remains unpaid, SparkIT may suspend paid Workspace functionality. SparkIT may make reasonable attempts to process an outstanding payment or notify you of the payment failure.
Failure to pay subscription fees does not automatically delete your Adprove account. Uploaded files are, however, subject to the retention and deletion rules in Section 12.
12. File Storage, Retention and Deletion
Adprove provides online file storage as part of the Services.
When a paid subscription ends or a free trial expires, uploaded files associated with the affected Workspace will be retained for 90 days.
After this 90-day retention period, all uploaded files will be permanently deleted and cannot be recovered.
The 90-day deletion policy applies specifically to uploaded files. Deletion of uploaded files does not automatically delete your Adprove account, folders or Workspace organizational structure. Your folder and organizational structure may therefore remain available if you return to Adprove at a later date, even though previously uploaded files have been permanently deleted.
You are responsible for downloading and maintaining copies of files you wish to retain before the applicable 90-day retention period expires.
SparkIT may provide notifications or reminders regarding upcoming file deletion but does not guarantee that such notifications will be received.
Legal, regulatory, security or technical requirements may require SparkIT to retain certain system information or records for a different period. Such retention does not mean that uploaded files remain recoverable through Adprove.
13. Backups and Risk of Data Loss
SparkIT takes reasonable measures designed to maintain the availability and integrity of files stored through Adprove. However, Adprove is not intended to be the sole backup or archival system for files that are important to your business.
You are responsible for maintaining independent backup copies of files that you cannot afford to lose. SparkIT does not guarantee that files will never be lost, corrupted, damaged or temporarily unavailable.
To the extent permitted by applicable law, SparkIT shall not be liable for loss of files caused by circumstances outside SparkIT’s reasonable control. Any liability attributable to SparkIT remains subject to Section 24 of these Terms.
14. Your Files and Content
You retain all ownership and intellectual property rights in files, materials and other content that you upload or otherwise provide through Adprove (“Customer Content”). SparkIT does not acquire ownership of your Customer Content.
You grant SparkIT a limited, non-exclusive right to host, store, copy, process, transmit, display and otherwise handle Customer Content solely to the extent reasonably necessary to provide the Services, make files available to persons you authorize, generate previews and perform technical processing, maintain and secure the Services, provide support, comply with applicable law, and otherwise perform our obligations under these Terms.
This permission ends when the relevant Customer Content is deleted from SparkIT’s systems, subject to reasonable technical backup cycles and legal retention requirements.
You are responsible for Customer Content and for ensuring that you have all rights and permissions necessary to upload, store, process and share it through Adprove.
15. Confidential and Private Customer Content
SparkIT recognizes that Customer Content uploaded to Adprove may contain confidential, commercially sensitive, unpublished or proprietary material.
SparkIT will not claim ownership of such material or make private Customer Content publicly available except as necessary to provide the Services, as instructed or configured by you, or as required by law.
You are responsible for determining who should have access to your Workspaces, Preview Links and Customer Content. The confidentiality of content shared through a Preview Link depends in part on the access settings selected by you.
16. Preview Links and Sharing
Adprove allows users to create Preview Links through which Customer Content may be shared with clients, colleagues and other persons.
Depending on the functionality selected, a Preview Link may be publicly accessible to persons who possess the link, protected by a password, or restricted to selected or authorized users.
You are responsible for selecting appropriate access settings for the content being shared. Anyone who receives or obtains access to an unrestricted Preview Link may potentially access the content available through that link.
SparkIT is not responsible for unauthorized access resulting from your sharing of a Preview Link, password or other access credential with an unauthorized person.
17. Comments, Feedback and Approvals
Adprove may allow users and invited reviewers to provide comments, feedback, annotations, approvals or other review information relating to files.
You are responsible for determining who is authorized to review or approve material on behalf of your organization.
Unless expressly agreed otherwise in writing, Adprove provides the technical functionality for recording approvals and feedback but does not determine whether an approval constitutes legal, contractual, regulatory or final production approval between you and your client or other third party.
18. Acceptable Use
You may use Adprove only for lawful purposes. You may not use the Services to upload or distribute content that you do not have the legal right to use; infringe copyright, trademark, privacy, confidentiality or other rights; distribute malware or harmful code; attempt unauthorized access; interfere with the operation or security of Adprove; circumvent technical, security, storage or subscription restrictions; place unreasonable automated loads on the Services; facilitate fraud or unlawful activity; impersonate another person or organization; harass or unlawfully discriminate; store or distribute unlawful material; or otherwise use Adprove in violation of applicable law.
SparkIT may suspend or terminate access where we reasonably believe these Terms have been materially violated or where continued access creates a security, legal or operational risk.
19. Intellectual Property in Adprove
SparkIT and its licensors retain all rights, title and interest in and to Adprove and the Services, including software, source code, designs, interfaces, trademarks, logos, documentation and other proprietary material.
These Terms do not transfer ownership of Adprove or SparkIT intellectual property to you. Subject to these Terms, SparkIT grants you a limited, non-exclusive, non-transferable and revocable right to access and use the Services for their intended purpose during the period in which you are entitled to use them.
You may not copy, reverse engineer, resell, sublicense or commercially exploit the Services except where expressly permitted by SparkIT or applicable law. Nothing in this section affects your ownership of Customer Content.
20. Privacy and Data Protection
SparkIT processes personal data in accordance with applicable data protection law, including the General Data Protection Regulation (“GDPR”), where applicable. Information about SparkIT’s processing of personal data is provided in the Adprove Privacy Policy.
Where SparkIT processes personal data contained in Customer Content on behalf of a business customer, the customer will generally act as data controller and SparkIT as data processor, as those terms are defined under GDPR.
Where SparkIT processes personal data on behalf of a customer as a data processor, SparkIT’s Data Processing Agreement (“DPA”) applies and is incorporated into these Terms by reference. The DPA forms part of the agreement between the customer and SparkIT and does not require a separate signature unless otherwise agreed.
21. Third-Party Services and Subprocessors
Adprove may rely on third-party providers for infrastructure, hosting, storage, payment processing, email delivery, analytics, security and other functionality.
Use of certain third-party functionality may be subject to additional terms or privacy policies. Where third parties process personal data on behalf of SparkIT in connection with the Services, SparkIT will handle such relationships in accordance with applicable data protection requirements.
Nothing in these Terms makes SparkIT responsible for independent third-party services that you choose to use outside Adprove.
22. Service Availability and Maintenance
SparkIT aims to provide reliable and continuous access to Adprove. However, SparkIT does not guarantee that the Services will be available without interruption or error at all times.
The Services may be temporarily unavailable because of scheduled or emergency maintenance, software or infrastructure failures, internet or telecommunications failures, cyberattacks, third-party service failures, events outside SparkIT’s reasonable control, or changes necessary to maintain security or comply with law.
Where reasonably possible, SparkIT may provide advance notice of planned maintenance that is expected to materially affect availability.
23. Changes to the Services
SparkIT may modify, improve, replace, add or remove features of Adprove from time to time. We may also change storage allowances, subscription plans or other characteristics of the Services.
Where a change materially reduces functionality included in an existing paid subscription, SparkIT will use reasonable efforts to provide appropriate notice before the change takes effect. Nothing in these Terms requires SparkIT to continue offering a particular feature indefinitely.
24. Limitation of Liability
To the maximum extent permitted by applicable law, SparkIT shall not be liable for indirect, incidental, special or consequential loss or damage arising out of or relating to the Services, including loss of profits, revenue, business opportunities, goodwill or anticipated savings.
SparkIT shall not be liable for loss or damage resulting from Customer Content supplied by you or another user; actions taken by users whom you have authorized; unauthorized access resulting from your failure to secure your credentials or sharing settings; third-party services outside SparkIT’s reasonable control; internet, network or infrastructure failures outside SparkIT’s reasonable control; your failure to maintain independent backups of important files; permanent deletion of files in accordance with the 90-day retention policy described in Section 12; or your use of the Services in violation of these Terms.
To the maximum extent permitted by applicable law, SparkIT’s total aggregate liability arising out of or relating to the Services or these Terms shall not exceed the total subscription fees actually paid to SparkIT for the affected Workspace during the twelve (12) months immediately preceding the event giving rise to the claim.
Nothing in these Terms excludes or limits liability where such liability cannot lawfully be excluded or limited. Nothing in these Terms limits SparkIT’s obligations or liability under applicable data protection law to the extent such obligations or liability cannot lawfully be excluded or limited.
25. No Warranty
The Services are provided on an “as available” basis. SparkIT will provide the Services with reasonable care and skill but does not warrant that Adprove will be uninterrupted, error-free or suitable for every particular business purpose.
Except as expressly provided in these Terms and to the maximum extent permitted by applicable law, SparkIT disclaims implied warranties relating to the Services.
26. Indemnification
To the extent permitted by applicable law, you agree to indemnify and hold SparkIT harmless from third-party claims, damages, liabilities and reasonable costs arising from Customer Content uploaded or distributed by you; your infringement of a third party’s intellectual property or other rights; your unlawful use of the Services; or your material violation of these Terms.
This section does not require you to indemnify SparkIT for claims caused by SparkIT’s own unlawful conduct.
27. Suspension
SparkIT may temporarily suspend access to all or part of the Services where reasonably necessary because of non-payment, suspected fraud, a security threat, unlawful activity, material violation of these Terms, a legal or regulatory requirement, or conduct that threatens the operation or security of Adprove or other users.
Where reasonably possible, SparkIT will notify you of the reason for suspension and provide an opportunity to remedy the issue.
28. Termination
You may stop using Adprove at any time. You may cancel a paid subscription as described in these Terms.
SparkIT may terminate your access to the Services if you materially breach these Terms and fail to remedy the breach within a reasonable period after being notified, where remediation is possible.
SparkIT may terminate access immediately where reasonably necessary because of serious unlawful activity, fraud, deliberate security abuse or a legal requirement.
Termination or expiration of a paid subscription does not override the file retention and deletion rules in Section 12.
29. Refunds
Unless otherwise required by applicable law or expressly stated at the time of purchase, subscription fees already paid are non-refundable.
Cancellation of a subscription normally prevents future renewal and does not result in a refund for the remaining portion of a billing period already paid for. Any credits resulting from subscription upgrades or other billing adjustments will be calculated as described during the applicable transaction.
30. Changes to Pricing
SparkIT may change subscription prices from time to time. Price changes will not retroactively change fees already paid for a completed billing period.
For existing paid subscriptions, material price changes will take effect no earlier than the next applicable renewal period following reasonable notice, unless otherwise agreed with the customer.
If you do not accept a price change, you may cancel your subscription before the new price takes effect.
31. Changes to These Terms
SparkIT may update these Terms from time to time to reflect changes to Adprove, our business model, legal requirements, security practices or other legitimate reasons.
The current version will be published on the Adprove website together with its effective or last-updated date. Where changes materially affect your rights or obligations, SparkIT will use reasonable efforts to provide advance notice through Adprove, email or another appropriate method.
Your continued use of the Services after updated Terms take effect constitutes acceptance of the updated Terms. If you do not accept a material change, you may stop using the Services and cancel any paid subscription before the change becomes effective.
32. Force Majeure
SparkIT shall not be liable for delay or failure to perform an obligation caused by circumstances beyond its reasonable control, including natural disasters, war, terrorism, civil unrest, governmental action, labor disputes, widespread internet or telecommunications failures, major infrastructure failures, cyberattacks that could not reasonably have been prevented, or failures of essential third-party infrastructure.
This section does not excuse obligations that cannot lawfully be excluded.
33. Assignment
You may not transfer or assign your rights or obligations under these Terms without SparkIT’s prior written consent.
SparkIT may assign these Terms, in whole or in part, in connection with a merger, acquisition, corporate restructuring, sale of the Adprove business or similar transaction, provided that such assignment does not materially reduce your rights under an existing paid subscription.
34. Severability
If any provision of these Terms is held to be invalid, illegal or unenforceable, the remaining provisions will remain in effect to the maximum extent permitted by law.
The invalid provision shall, where possible, be interpreted or modified to reflect its intended purpose while remaining enforceable.
35. No Waiver
Failure by SparkIT to enforce any provision of these Terms does not constitute a waiver of that provision or any other right.
36. Entire Agreement
These Terms, together with any applicable order, subscription terms, Privacy Policy, Data Processing Agreement and other terms expressly incorporated by reference, constitute the agreement governing your use of Adprove.
If a separately executed written agreement between SparkIT and a customer expressly conflicts with these Terms, the separately executed agreement will prevail to the extent of the conflict.
37. Governing Law and Jurisdiction
These Terms and any dispute arising out of or relating to them shall be governed by the laws of Sweden, without regard to conflict-of-law principles.
For business customers, disputes arising out of or relating to these Terms or the Services shall be subject to the jurisdiction of the Swedish courts, with the Stockholm District Court (Stockholms tingsrätt) as the court of first instance, unless otherwise required by mandatory law or agreed in writing between the parties.
38. Contact
Questions regarding these Terms may be directed to:
SparkIT AB
Company registration number: 559472-6407
VAT number: SE559472640701
C/o Apartment86
Rutger Fuchsgatan 11
116 67 Stockholm
Sweden
Email: support@sparkit.se
